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1
Dynamic Effects of the Interplay Between Spontaneous Affect and Goals
Dynamic Effects of the Interplay Between Spontaneous Affect and Goals
S. Ramanathan, | Association for Consumer Research | 2004 ,
2
Are Political Opinions Contagious? An Investigation on the Effects of Seating Position and Prior Attitudes on Moment-to-Moment Evaluations During the Presidential Debates
Are Political Opinions Contagious? An Investigation on the Effects of Seating Position and Prior Attitudes on Moment-to-Moment Evaluations During the Presidential Debates
Suresh Ramanathan, | Association for Consumer Research | 2010 ,
3
Dynamics of Self-Regulation
Dynamics of Self-Regulation
Ramanathan, S., | Association for Consumer Research | 2006 ,
4
Social Contagion Effects in Marketing
Social Contagion Effects in Marketing
Ramanathan, S, | Association for Consumer Research | 2008 ,
5
Feeling Good, Feeling Bad... Feeling Sad, Feeling Glad: Order and Perceived Relevance of Ad-Emotion Affect Processing of Neutral Information
Feeling Good, Feeling Bad... Feeling Sad, Feeling Glad: Order and Perceived Relevance of Ad-Emotion Affect Processing of Neutral Information
Labroo, A. A., | Association for Consumer Research | 2005 ,
6
Strategic and Impulsive Allocation of Attention: Behavioral and Emotional Consequences
Strategic and Impulsive Allocation of Attention: Behavioral and Emotional Consequences
Ramanathan S, | Association for Consumer Research | 2011 ,
7
Special Session Summary Revise and Resubmit: Biases in Perceptions of Health Risk
Special Session Summary Revise and Resubmit: Biases in Perceptions of Health Risk
Suresh Ramanathan, | Association for Consumer Research | 2002 ,
8
Are You a Lark or an Owl? The Effects of Time of Day and Circadian Type on Consumer Information Processing
Are You a Lark or an Owl? The Effects of Time of Day and Circadian Type on Consumer Information Processing
Ramanathan, S., | Association for Consumer Research | 2001 ,
9
Getting to the Heart of the Consumer: The Role of Emotions and Cognition (or the Lack Thereof) in Consumer Decision Making
Getting to the Heart of the Consumer: The Role of Emotions and Cognition (or the Lack Thereof) in Consumer Decision Making
Ramanathan, S., | Association for Consumer Research | 2001 ,
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