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1
When Old Is Gold : The Role of Business Longevity in Risky Situations
When Old Is Gold : The Role of Business Longevity in Risky Situations
Preyas S. Desai, | American Marketing Association | 2008 ,
2
Corrosion performance of rice husk ash and silica fume based ternary blended concrete
Corrosion performance of rice husk ash and silica fume based ternary blended concrete
Murthi, P., | Cenatral Electrochemical Research Instiitute | 2007 ,
3
The Effects of Centrality and Distinctiveness on the Usage of Co-promotions
The Effects of Centrality and Distinctiveness on the Usage of Co-promotions
Yilmaz, H, | Association for Consumer Research | 2008 ,
4
Should Variety Seeking Be Measured at the SKU, Brand, or Category Level? Does It Matter
Should Variety Seeking Be Measured at the SKU, Brand, or Category Level? Does It Matter
Girju M, | Association for Consumer Research | 2011 ,
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