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1
American Girl and the Brand Gestalt : Closing the Loop on Sociocultural Branding Research
American Girl and the Brand Gestalt : Closing the Loop on Sociocultural Branding Research
Nina Diamond, | American Marketing Association | 2009 ,
2
신기술개발투자에 대한 수익결정요인에 관한 연구 : - 중소, 벤처기업을 중심으로 -
신기술개발투자에 대한 수익결정요인에 관한 연구 : - 중소, 벤처기업을 중심으로 -
한경석(Keong Seok Han), | 한국중소기업학회 | 2001 ,
3
Adaptations and Ruptures
Adaptations and Ruptures
Jason McGrath, | 한국중국현대문학학회 | 2004 ,
4
I'm an American Girl
I'm an American Girl
Kozinets R,, | Association for Consumer Research | 2004 ,
5
American Girl: The Family Brand
American Girl: The Family Brand
Kozinets, R., | Association for Consumer Research | 2005 ,
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