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1
Does the Internet Promote Better Consumer Decisions? The Case of Name-Your-Own-Price Auctions
Does the Internet Promote Better Consumer Decisions? The Case of Name-Your-Own-Price Auctions
Martin Spann, | American Marketing Association | 2006 ,
2
Pay What You Want : A New Participative Pricing Mechanism
Pay What You Want : A New Participative Pricing Mechanism
Ju-Young Kim, | American Marketing Association | 2009 ,
3
The Impact of Information Diffusion on Bidding Behavior in Secret Reserve Price Auctions
The Impact of Information Diffusion on Bidding Behavior in Secret Reserve Price Auctions
Oliver Hinz, | Informs | 2008 ,
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