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1
penny wise and pound foolish: the left digit effect in percceptual responses to multi-digit numbers
penny wise and pound foolish: the left digit effect in percceptual responses to multi-digit numbers
manoj thomas, | Association for Consumer Research | 2004 ,
2
When 12 Months is Not the Same as One Year: Antecedents of Confidence in Consumer Budgets
When 12 Months is Not the Same as One Year: Antecedents of Confidence in Consumer Budgets
Gülden Ülkümen, | Association for Consumer Research | 2010 ,
3
The Precision Effect in numbers : How Processing Fluency of Numbers Influence response confidence
The Precision Effect in numbers : How Processing Fluency of Numbers Influence response confidence
Manoj Thomas, | Association for Consumer Research | 2010 ,
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