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1
The Four Dimensional Impact of Color on Shopper's Emptions
The Four Dimensional Impact of Color on Shopper's Emptions
M.B Brengman, | Association for Consumer Research | 2004 ,
2
Explicit and Implicit Determinants of Fair-Trade Buying Behavior
Explicit and Implicit Determinants of Fair-Trade Buying Behavior
Vantomme, D., | Association for Consumer Research | 2006 ,
3
Need for Closure and Media Use and Preference of Young Adults
Need for Closure and Media Use and Preference of Young Adults
Vermeir, I, | Association for Consumer Research | 2008 ,
4
The Short Term Stability of Response Styles
The Short Term Stability of Response Styles
Weijters, B., | Association for Consumer Research | 2008 ,
5
Does a Medium Context Have a Priming or an Interference Effect? It Depends on How You Look At It
Does a Medium Context Have a Priming or an Interference Effect? It Depends on How You Look At It
Janssens, W, | Association for Consumer Research | 2007 ,
6
Motivated Consumer Innovativeness: Concept, Measurement and Validation
Motivated Consumer Innovativeness: Concept, Measurement and Validation
Vandecasteele B, | Association for Consumer Research | 2011 ,
7
Investigating the Strength of Affectively and Cognitively Based Attitudes
Investigating the Strength of Affectively and Cognitively Based Attitudes
Uyttersprot I, | Association for Consumer Research | 2011 ,
8
Product Involvement vs. Product Motives as Moderators of the Effects of Ad-evoked Feelings: An Analysis of Consumer Responses to 1,100 TV Commercials
Product Involvement vs. Product Motives as Moderators of the Effects of Ad-evoked Feelings: An Analysis of Consumer Responses to 1,100 TV Commercials
Geuens M, | Association for Consumer Research | 2011 ,
9
Match-Up Effects Happen for a Reason: The Impact of Activating Persuasion Knowledge on Endorser Effectiveness
Match-Up Effects Happen for a Reason: The Impact of Activating Persuasion Knowledge on Endorser Effectiveness
Adams L, | Association for Consumer Research | 2011 ,
10
The Influence of Assortment Size on Preference-Consistent Choice
The Influence of Assortment Size on Preference-Consistent Choice
Elen M, | Association for Consumer Research | 2011 ,
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