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1
Service Prociders' Road to "Hell" : Service betrayal, consequences and rocovery attempts
Service Prociders' Road to "Hell" : Service betrayal, consequences and rocovery attempts
Linda Price, | Association for Consumer Research | 2004 ,
2
Designing Solutions Around Customer Network Identity Goals
Designing Solutions Around Customer Network Identity Goals
Amber M. Epp, | American Marketing Association | 2011 ,
3
Consumers
Consumers
Arnould, Eric J, 326.162-A765c | McGraw-Hill | 2002 326.162-A765c,
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