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1
Delivering Differentiated Experiential Branding in Web Environments
Delivering Differentiated Experiential Branding in Web Environments
LeBel, J., | Association for Consumer Research | 2006 ,
2
Positive versus Negative Affect Asymmetry and Comfort Food Consumption
Positive versus Negative Affect Asymmetry and Comfort Food Consumption
LeBel, J., | Association for Consumer Research | 2006 ,
3
Pleasures of Different Intensity Levels: Properties of Their Online Hedonic Ratings and Their Impact on Consumption Behavior
Pleasures of Different Intensity Levels: Properties of Their Online Hedonic Ratings and Their Impact on Consumption Behavior
Le Bel, J. L., | Association for Consumer Research | 2001 ,
4
Are Visceral Factors Sensitive to Attentional Focus Manipulation? The Case of Hunger
Are Visceral Factors Sensitive to Attentional Focus Manipulation? The Case of Hunger
Paquet, C., | Association for Consumer Research | 2005 ,
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