1
A Fuller Understanding of Product and Brand Relationships: Antecedents, Dimensions, and Consequences
Irwin, J. R.,
| Association for Consumer Research |
2001
,
2
Michael G. Luchs,
| American Marketing Association |
2010
,
3
Xun Wang,
| Institute of Electrical and Electronics Engineers |
2008
,
4
Irwin P. Levin,
| Association for Consumer Research |
2004
,
5
J.K. Goodman,
| Association for Consumer Research |
2004
,
6
Irwin, D.A.,
| american economic association |
2010
,
7
Ward, M.K,
| Association for Consumer Research |
2008
,
8
Young, J. L.,
| Association for Consumer Research |
2006
,
9
Young, J.,
| Association for Consumer Research |
2006
,
10
Ward, M. K.,
| Association for Consumer Research |
2006
,
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Автор
- Kolb, David A (2+)
- Langbein, Laura Irwin (2+)
- Shaw, Irwin (2+)
- Stokols, Daniel (2+)
- Galter, Irwin B (1+)
Издатель
- Association for Consumer Research (12+)
- John Wiley & Sons (4+)
- Prentice Hall (4+)
- Prentice-Hall (3+)
- 시사영어사 (3+)
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