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1
Megamarketing: The Creation of Markets as a Social Process
Megamarketing: The Creation of Markets as a Social Process
Ashlee Humphreys, | American Marketing Association | 2010 ,
2
Empirical Support for an Item and Relational Conceptualization of Sponsorship
Empirical Support for an Item and Relational Conceptualization of Sponsorship
Weeks, C. S., | Association for Consumer Research | 2006 ,
3
Understanding Collaboration and Collective Production: New Insights on Consumer Co-Production
Understanding Collaboration and Collective Production: New Insights on Consumer Co-Production
Humphreys, A., | Association for Consumer Research | 2008 ,
4
Consumer Freedom from Consumer Culture Theory Perspectives
Consumer Freedom from Consumer Culture Theory Perspectives
Mick, D.G, | Association for Consumer Research | 2008 ,
5
Access versus Ownership in Consumer Research
Access versus Ownership in Consumer Research
Humphreys, A, | Association for Consumer Research | 2007 ,
6
An Examination of Recall Measures of Sponsorship Awareness
An Examination of Recall Measures of Sponsorship Awareness
Humphreys, M. S, | Association for Consumer Research | 2007 ,
7
Can Development Aid Contribute to Social Cohesion after Civil War? Evidence from a Field Experiment in Post-Conflict Liberia
Can Development Aid Contribute to Social Cohesion after Civil War? Evidence from a Field Experiment in Post-Conflict Liberia
Fearon, J.D., | American Economic Assn | 2009 ,
8
Defensive Weapons and Defensive Alliances
Defensive Weapons and Defensive Alliances
Fearon, J.D., | American Economic Assn | 2009 ,
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