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1
Getting Return on Quality: Revenue Expansion, Cost Reduction, or Both
Getting Return on Quality: Revenue Expansion, Cost Reduction, or Both
Roland T. Rust, | American Marketing Association | 2002 ,
2
Communicating Social Identity: A Study of Catholics and Protestants in Northern Ireland
Communicating Social Identity: A Study of Catholics and Protestants in Northern Ireland
Hargie, O., | SAGE PERIODICALS Inc | 2008 ,
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