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1
The Supremacy of Subjective Evaluations as Indicators of Inherent Preferences
The Supremacy of Subjective Evaluations as Indicators of Inherent Preferences
Christopher Hsee, | Association for Consumer Research | 2010 ,
2
How Does Motivation Affect Evaluations?
How Does Motivation Affect Evaluations?
Xainchi Dai, | Association for Consumer Research | 2010 ,
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