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1
Following the Money: Muslim versus Muslim in Bosnia's Civil War
Following the Money: Muslim versus Muslim in Bosnia's Civil War
Christia, F., | Comparative Politics | 2008 ,
2
Social Identity and the Service—Profit Chain
Social Identity and the Service—Profit Chain
Christian Homburg, | American Marketing Association | 2009 ,
3
Implementing the Marketing Concept at the Employee—Customer Interface : The Role of Customer Need Knowledge
Implementing the Marketing Concept at the Employee—Customer Interface : The Role of Customer Need Knowledge
Christian Homburg, | American Marketing Association | 2009 ,
4
Managing Dynamics in a Customer Portfolio
Managing Dynamics in a Customer Portfolio
Christian Homburg, | American Marketing Association | 2009 ,
5
Customer Prioritization : Does It Pay off, and How Should It Be Implemented?
Customer Prioritization : Does It Pay off, and How Should It Be Implemented?
Christian Homburg, | American Marketing Association | 2008 ,
6
Satisfaction, Complaint, and the Stock Value Gap
Satisfaction, Complaint, and the Stock Value Gap
Xueming Luo and Christian Homburg, | American Marketing Association | 2008 ,
7
Configurations of Marketing and Sales : A Taxonomy
Configurations of Marketing and Sales : A Taxonomy
Christian Homburg, | American Marketing Association | 2008 ,
8
When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters
When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters
Christian Homburg, | American Marketing Association | 2011 ,
9
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
J. Craig Andrews, | American Marketing Association | 2004 ,
10
Neglected Outcomes of Customer Satisfaction
Neglected Outcomes of Customer Satisfaction
Xueming Luo, | American Marketing Association | 2007 ,
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