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1
A Model of Internet Pricing Under Price Comparison Shopping : An Addendum
A Model of Internet Pricing Under Price Comparison Shopping : An Addendum
Cenk Kocas., | M.E. Sharpe | 2006 ,
2
Segmented Switchers and Retailer Pricing Strategies
Segmented Switchers and Retailer Pricing Strategies
Cenk Koçaş and Jonathan D. Bohlmann, | American Marketing Association | 2008 ,
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