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1
Too many choices : The effect of assortment on anticipated and experienced regret
Too many choices : The effect of assortment on anticipated and experienced regret
Susan broniarczyk, | Association for Consumer Research | 2004 ,
2
A peeper look at assortment
A peeper look at assortment
Susan broniarczyk, | Association for Consumer Research | 2004 ,
3
The Moderating Effect of Fund Assortment Size on the 1/N Heuristic
The Moderating Effect of Fund Assortment Size on the 1/N Heuristic
Maureen Morrin, | Association for Consumer Research | 2010 ,
4
When Less Is More: The Impact of Fund Assortment, Decision Alternatives, and Decision Maker Style on Retirement Investing Behavior
When Less Is More: The Impact of Fund Assortment, Decision Alternatives, and Decision Maker Style on Retirement Investing Behavior
Morrin, M., | Association for Consumer Research | 2005 ,
5
It's Better to Give Than to Receive
It's Better to Give Than to Receive
Ward M, | Association for Consumer Research | 2011 ,
6
Best-Seller or Your-Style Recommendation Sign?: Effect of Self-Construal on Inclination Towards Inter- vs. Intrapersonal Norm
Best-Seller or Your-Style Recommendation Sign?: Effect of Self-Construal on Inclination Towards Inter- vs. Intrapersonal Norm
Namkoong J.-E, | Association for Consumer Research | 2011 ,
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