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1
Health Marketing: Understanding Consumer Response to Risk and Remedy Messages
Health Marketing: Understanding Consumer Response to Risk and Remedy Messages
Bolton, L.E., | Association for Consumer Research | 2008 ,
2
Health Marketing: How Consumers Cope
Health Marketing: How Consumers Cope
Bolton, L. E., | Association for Consumer Research | 2007 ,
3
Expanding Business-to-Business Customer Relationships : Modeling the Customer's Upgrade Decision
Expanding Business-to-Business Customer Relationships : Modeling the Customer's Upgrade Decision
Ruth N. Bolton, | American Marketing Association | 2008 ,
4
ALL THAT MATTERS - [녹음자료]
ALL THAT MATTERS - [녹음자료]
BOLTON, MICHAEL,, 673.53-B694a-CT | COLUMBIA | 1997 673.53-B694a-CT,
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