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1
Why Fads Fade: The Abandonment of Cultural Tastes
Why Fads Fade: The Abandonment of Cultural Tastes
Berger, J. A., | Association for Consumer Research | 2005 ,
2
Gender, Rationality, and Base-Rate Explanations for Increasing Trends
Gender, Rationality, and Base-Rate Explanations for Increasing Trends
Berger, C. R., | SAGE PERIODICALS Inc | 2003 ,
3
Slippery Slopes to Apprehension: Rationality and Graphical Depictions of Increasingly Threatening Trends
Slippery Slopes to Apprehension: Rationality and Graphical Depictions of Increasingly Threatening Trends
Berger, C. R., | SAGE PERIODICALS Inc | 2005 ,
4
Antidotes for Anthrax Anecdotes: The Role of Rationality and Base-Rate Data in Assuaging Apprehension
Antidotes for Anthrax Anecdotes: The Role of Rationality and Base-Rate Data in Assuaging Apprehension
Berger, C. R., | SAGE PERIODICALS Inc | 2003 ,
5
Effects of Discounting Cues and Gender on Apprehension: Quantitative Versus Verbal Depictions of Threatening Trends
Effects of Discounting Cues and Gender on Apprehension: Quantitative Versus Verbal Depictions of Threatening Trends
Berger, C. R., | SAGE PERIODICALS Inc | 2003 ,
6
Dynamic Representations of Threatening Trends: The Role of Rationality and Experientiality in Potentiating Trepidation
Dynamic Representations of Threatening Trends: The Role of Rationality and Experientiality in Potentiating Trepidation
Berger, C. R., | SAGE PERIODICALS Inc | 2007 ,
7
Sex, Food, and The Hunger for Distinction
Sex, Food, and The Hunger for Distinction
Jonah Berger, | Association for Consumer Research | 2010 ,
8
Bone steady-state is established at reduced bone strength after spinal cord injury: A longitudinal study using peripheral quantitative computed tomography (pQCT)
Bone steady-state is established at reduced bone strength after spinal cord injury: A longitudinal study using peripheral quantitative computed tomography (pQCT)
Frotzler, A., | Elsevier Inc | 2008 ,
9
Height loss, vertebral fractures, and the misclassification of osteoporosis
Height loss, vertebral fractures, and the misclassification of osteoporosis
WanWan Xu,, | Elsevier Inc | 2011 ,
10
Virality : What Gets shared and Why
Virality : What Gets shared and Why
Jonah Berger, | Association for Consumer Research | 2010 ,
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