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1
Possessions and Identity: Shifting Identities, Shifting Relationships
Possessions and Identity: Shifting Identities, Shifting Relationships
Berger, J., | Association for Consumer Research | 2007 ,
2
Diffusion, Word of Mouth, and Social Epidemics: From Individual Psychology to Collective Outcomes
Diffusion, Word of Mouth, and Social Epidemics: From Individual Psychology to Collective Outcomes
Berger J, | Association for Consumer Research | 2011 ,
3
Why Fads Fade: The Abandonment of Cultural Tastes
Why Fads Fade: The Abandonment of Cultural Tastes
Berger, J. A., | Association for Consumer Research | 2005 ,
4
The Influence of Variety on Perceptions of Brand Quality
The Influence of Variety on Perceptions of Brand Quality
Berger, J., | Association for Consumer Research | 2005 ,
5
Gender, Rationality, and Base-Rate Explanations for Increasing Trends
Gender, Rationality, and Base-Rate Explanations for Increasing Trends
Berger, C. R., | SAGE PERIODICALS Inc | 2003 ,
6
Slippery Slopes to Apprehension: Rationality and Graphical Depictions of Increasingly Threatening Trends
Slippery Slopes to Apprehension: Rationality and Graphical Depictions of Increasingly Threatening Trends
Berger, C. R., | SAGE PERIODICALS Inc | 2005 ,
7
Antidotes for Anthrax Anecdotes: The Role of Rationality and Base-Rate Data in Assuaging Apprehension
Antidotes for Anthrax Anecdotes: The Role of Rationality and Base-Rate Data in Assuaging Apprehension
Berger, C. R., | SAGE PERIODICALS Inc | 2003 ,
8
Effects of Discounting Cues and Gender on Apprehension: Quantitative Versus Verbal Depictions of Threatening Trends
Effects of Discounting Cues and Gender on Apprehension: Quantitative Versus Verbal Depictions of Threatening Trends
Berger, C. R., | SAGE PERIODICALS Inc | 2003 ,
9
Dynamic Representations of Threatening Trends: The Role of Rationality and Experientiality in Potentiating Trepidation
Dynamic Representations of Threatening Trends: The Role of Rationality and Experientiality in Potentiating Trepidation
Berger, C. R., | SAGE PERIODICALS Inc | 2007 ,
10
Sex, Food, and The Hunger for Distinction
Sex, Food, and The Hunger for Distinction
Jonah Berger, | Association for Consumer Research | 2010 ,
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