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1
The Dual Role of Affect in Information Processing and Decision Making
The Dual Role of Affect in Information Processing and Decision Making
Bakamitsos, Y. A., | Association for Consumer Research | 2001 ,
2
Are happy people Mindless or mindful processors of information?
Are happy people Mindless or mindful processors of information?
Yigos A Bakamitsos, | Association for Consumer Research | 2004 ,
3
A Cue Alone or a Probe to Think? The Dual Role of Affect in Product Evaluations
A Cue Alone or a Probe to Think? The Dual Role of Affect in Product Evaluations
Georgios A. Bakamitsos., | University of Chicago Press | 2006 ,
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