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1
The Motivation-Emotion Matching Hypothesis
The Motivation-Emotion Matching Hypothesis
Ayelet Fishbach, | Association for Consumer Research | 2010 ,
2
The Counteractive Optimism in Goal Pursuit
The Counteractive Optimism in Goal Pursuit
Ying Zhang, | Association for Consumer Research | 2010 ,
3
Seeking, giving, and Responding to negative Feedback in Self-regulation
Seeking, giving, and Responding to negative Feedback in Self-regulation
Stacey Finkelstein, | Association for Consumer Research | 2010 ,
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