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1
Damage from Corrective Advertising : Causes and Cures
Damage from Corrective Advertising : Causes and Cures
Peter R. Darke, | American Marketing Association | 2008 ,
2
The Politics of World Heritage: Negotiating Tourism and Conservation
The Politics of World Heritage: Negotiating Tourism and Conservation
Ashworth, G., | Pergamon | 2006 ,
3
Heritage Tourism-Current Resource for Conflict
Heritage Tourism-Current Resource for Conflict
Poria, Y., | Pergamon | 2009 ,
4
Much Ado about Nothing: Avoiding Products Because of the Negative Impressions They Never Create
Much Ado about Nothing: Avoiding Products Because of the Negative Impressions They Never Create
Ashworth, L, | Association for Consumer Research | 2008 ,
5
The Principle Matters: Antecedents and Consequences of Procedural Justice in the Context of Pricing
The Principle Matters: Antecedents and Consequences of Procedural Justice in the Context of Pricing
Ashworth, L., | Association for Consumer Research | 2006 ,
6
How Goals Affect the Impact of Product Attributes on Product Evaluation: The Role of Attribute Ability, Goal Activation and Goal-Product Fit
How Goals Affect the Impact of Product Attributes on Product Evaluation: The Role of Attribute Ability, Goal Activation and Goal-Product Fit
Xiao N, | Association for Consumer Research | 2011 ,
7
The Influence of Impression Management Concerns on Product Evaluation
The Influence of Impression Management Concerns on Product Evaluation
Ashworth, L, | Association for Consumer Research | 2007 ,
8
The Good, the Bad, and the Ugly: Firm Reputation, Advertising Correction, and Consumer Defensiveness
The Good, the Bad, and the Ugly: Firm Reputation, Advertising Correction, and Consumer Defensiveness
Darke, P., | Association for Consumer Research | 2007 ,
9
What Do You Mean I Was Rejected? An Investigation of Consumer Responses to Rejection
What Do You Mean I Was Rejected? An Investigation of Consumer Responses to Rejection
Main, K., | Association for Consumer Research | 2005 ,
10
No One Wants to Look Cheap: an Examination of Embarrassment and Impression Management Concerns As Reasons For Not Using Coupons
No One Wants to Look Cheap: an Examination of Embarrassment and Impression Management Concerns As Reasons For Not Using Coupons
Laurence T.A. Ashworth, | Association for Consumer Research | 2002 ,
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