본문

  1. Home
1 Results:AA:ANDREAS M KAPLAN DETLEF SCHODER PP:AMERICAN MARKETING ASSOCIATION 0.93 sec.
RSS 
Multilingual
 Advanced Search
 New arrival Search
Selected Print Select Export to Excel
1
Valuing the Real Option of Abandoning Unprofitable Customers When Calculating Customer Lifetime Value
Valuing the Real Option of Abandoning Unprofitable Customers When Calculating Customer Lifetime Value
Michael Haenlein, | American Marketing Association | 2006 ,
처음1마지막