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1
Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies
Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies
Matthew L. Meuter, | American Marketing Association | 2005 ,
2
Self-Service Technologies : Understanding Customer Satisfaction with Technology-Based Service Encounters
Self-Service Technologies : Understanding Customer Satisfaction with Technology-Based Service Encounters
Matthew L. Meuter, | American Marketing Association | 2000 ,
3
Complaining to the Masses : The Role of Protest Framing in Customer-Created Complaint Web Sites
Complaining to the Masses : The Role of Protest Framing in Customer-Created Complaint Web Sites
James C. Ward., | University of Chicago Press | 2006 ,
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