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1
Let Us Eat and Drink: For Tomorrow We Sgall Die : Mortality Salience and Hedonic Choice
Let Us Eat and Drink: For Tomorrow We Sgall Die : Mortality Salience and Hedonic Choice
B. Shiv, | Association for Consumer Research | 2004 ,
2
Visualization, Imagination, and Product Choice: Affective Forecasting of Future Product Consumption and Utilization Experiences
Visualization, Imagination, and Product Choice: Affective Forecasting of Future Product Consumption and Utilization Experiences
Yanliu Huang, | Association for Consumer Research | 2010 ,
3
Background Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice
Background Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice
Kim, H.J, | Association for Consumer Research | 2008 ,
4
Instant Choices versus Slow-Developing Preferences: How Preferences Form and Change over Time
Instant Choices versus Slow-Developing Preferences: How Preferences Form and Change over Time
Liu, W., | Association for Consumer Research | 2007 ,
5
Who Chose the Forgone Alternative?: The Effects of Social Comparison on Regret
Who Chose the Forgone Alternative?: The Effects of Social Comparison on Regret
Page, K. L, | Association for Consumer Research | 2007 ,
6
The Impact of Information Format on Consumer Search Order and Choice in an Online Setting
The Impact of Information Format on Consumer Search Order and Choice in an Online Setting
Jiang, Y, | Association for Consumer Research | 2007 ,
7
The Interplay between Form, Function, and Expertise in Consumer Choice
The Interplay between Form, Function, and Expertise in Consumer Choice
Liang J, | Association for Consumer Research | 2011 ,
8
What to Acquire and What to Forfeit: The Effect of Decision Task and Product Type on Consumers' Choice between Promotion and Prevention Appeals
What to Acquire and What to Forfeit: The Effect of Decision Task and Product Type on Consumers' Choice between Promotion and Prevention Appeals
Chowdhury T, | Association for Consumer Research | 2011 ,
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