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1
Reinforcing "Shoulds" : The Effect of Mindsets on Sequential Choices
Reinforcing "Shoulds" : The Effect of Mindsets on Sequential Choices
Kelly Goldsmith, | Association for Consumer Research | 2010 ,
2
Helpful Hopefilness: The Positive Impact of Hope on Self-Control
Helpful Hopefilness: The Positive Impact of Hope on Self-Control
Karen P. Winterich, | Association for Consumer Research | 2010 ,
3
Enhancing Self-Control Through Future Consequence Elaboration
Enhancing Self-Control Through Future Consequence Elaboration
Kelly Haws, | Association for Consumer Research | 2010 ,
4
The Impact of Postive Affect on Cognitive Decision Making Strategies: The case of Mental Accounting
The Impact of Postive Affect on Cognitive Decision Making Strategies: The case of Mental Accounting
Yuliya A. Komarova, | Association for Consumer Research | 2010 ,
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