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1
The ``Kick Him While He's Down'' Effect: Consumers' Responses to Unfortunate Leaders when Judging Corporate Crime
The ``Kick Him While He's Down'' Effect: Consumers' Responses to Unfortunate Leaders when Judging Corporate Crime
Ward, M.K, | Association for Consumer Research | 2008 ,
2
Friend and Foe? The paradoxical Dynamics of Intergroup Conflict in a Cooperative
Friend and Foe? The paradoxical Dynamics of Intergroup Conflict in a Cooperative
Loveland, K, | Association for Consumer Research | 2008 ,
3
The Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact?
The Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact?
Thompson, S.A, | Association for Consumer Research | 2008 ,
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