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Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance
Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance
Robert W. Palmatier, | American Marketing Association | 2007 ,
2
How Cue Congruity Affects Consumer Perceptions
How Cue Congruity Affects Consumer Perceptions
Roggeveen, A, | Association for Consumer Research | 2007 ,
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