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1
Through the Looking Glass: How a Brand's Malleability Mirrors the Self
Through the Looking Glass: How a Brand's Malleability Mirrors the Self
Yorkston, E. A., | Association for Consumer Research | 2005 ,
2
When Women are from Mars and Men from Venus: The Effect of Gender Counter-Stereotypical Employees on Consumers' Perceptions
When Women are from Mars and Men from Venus: The Effect of Gender Counter-Stereotypical Employees on Consumers' Perceptions
Matta, S., | Association for Consumer Research | 2005 ,
3
Exploring Shame and Guilt in Consumer Behavior
Exploring Shame and Guilt in Consumer Behavior
Matta, S., | Association for Consumer Research | 2005 ,
4
Tensile response of steel/CFRP adhesive bonds for the rehabilitation of civil structures
Tensile response of steel/CFRP adhesive bonds for the rehabilitation of civil structures
F. Matta, Vistasp M. Karbhari, Renato Vitaliani, | 국제구조공학회(TECNO-PRESS) | 2005 ,
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