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Customer Loyalty Transferability as a Mediator in the Success of the Acquisition and Strategic Alliance
Customer Loyalty Transferability as a Mediator in the Success of the Acquisition and Strategic Alliance
Jai-Kwan Park, Sang Wook Bae, | (사)한국마케팅관리학회 | 2001 ,
처음1마지막
1
Contemporary Southeast Asia: A Journal of International & Strategic Affairs
Institute of Southeast Asian Studies [, ]
2
Journal of Global Analysis
Centre for Strategic Research & Analysis (CESRAN) [, ]
3
THE STRATEGIC DEFENSE INITIATIVE
경남대학교 극동문제연구소 [정치학, ]