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1
Have-nots in a World of Haves: Disenfranchised Nations and Their Consumers in an Increasingly Affluent and Global World
Have-nots in a World of Haves: Disenfranchised Nations and Their Consumers in an Increasingly Affluent and Global World
Shultz, C. J., | Association for Consumer Research | 2001 ,
2
How Now Ralph Lauren? The Separation of Brand and Product in a "Counterfeit Culture"
How Now Ralph Lauren? The Separation of Brand and Product in a "Counterfeit Culture"
Gentry, J. W., | Association for Consumer Research | 2001 ,
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