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1
Investments in Consumer Relationships : A Cross-Country and Cross-Industry Exploration
Investments in Consumer Relationships : A Cross-Country and Cross-Industry Exploration
Kristof De Wulf, | American Marketing Association | 2001 ,
2
Kellogg on marketing : The Kellogg Marketing Faculty, Northwestern University
Kellogg on marketing : The Kellogg Marketing Faculty, Northwestern University
Iacobucci, Dawn, 326.16-I`11k-안진홍 | John Wiley & Sons | 2001 326.16-I`11k-안진홍,
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