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901
Small Gains or Smaller Losses: Optimal Price Promotions and the Silver Lining Effect
Small Gains or Smaller Losses: Optimal Price Promotions and the Silver Lining Effect
Jarnebrant, P, | Association for Consumer Research | 2007 ,
902
Dirty Little Secret: Home Chaos and Professional Organizer
Dirty Little Secret: Home Chaos and Professional Organizer
Belk, R, | Association for Consumer Research | 2007 ,
903
Indeterminacy and Live Television
Indeterminacy and Live Television
Vosgerau, J., | Association for Consumer Research | 2005 ,
904
Effectively Communicating New Product Benefits to Consumers: The Use of Analogy versus Literal Similarity
Effectively Communicating New Product Benefits to Consumers: The Use of Analogy versus Literal Similarity
El Houssi, A. A., | Association for Consumer Research | 2005 ,
905
Switching between Flat and Linear Pricing Schedules: A Dynamic Advantage for Flat Rates
Switching between Flat and Linear Pricing Schedules: A Dynamic Advantage for Flat Rates
Meyvis, T., | Association for Consumer Research | 2005 ,
906
Advertised Reference Prices as Semantic Anchors
Advertised Reference Prices as Semantic Anchors
Janiszewski, C., | Association for Consumer Research | 2005 ,
907
Means-End Theory of Lifestyleca Replication in the Uk
Means-End Theory of Lifestyleca Replication in the Uk
Joachim Scholderer, | Association for Consumer Research | 2002 ,
908
Your Life or Your Money: Threat Revision in Response to Taboo Trade-offs
Your Life or Your Money: Threat Revision in Response to Taboo Trade-offs
Samper A, | Association for Consumer Research | 2011 ,
909
Self-control and the Differential Weighting of the Components of Risk
Self-control and the Differential Weighting of the Components of Risk
Jia S, | Association for Consumer Research | 2011 ,
910
Does Television Viewing Promote Materialism? Cultivating American Perceptions of the Good Life
Does Television Viewing Promote Materialism? Cultivating American Perceptions of the Good Life
James E. Burroughs, | Association for Consumer Research | 2002 ,
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LJ: Library Journal
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