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81
The Impact of Price on Preference Consistency over Time
The Impact of Price on Preference Consistency over Time
Lee K.Y, | Association for Consumer Research | 2011 ,
82
Compliments, Critiques, and Consumption: The Effects of Word-of-Mouth Valence and Social Ties on Peer Advice in Socially-Embedded Settings
Compliments, Critiques, and Consumption: The Effects of Word-of-Mouth Valence and Social Ties on Peer Advice in Socially-Embedded Settings
Gosline R, | Association for Consumer Research | 2011 ,
83
In (or out of) Control: The Effect of Perceived Influence on Consumer Behavior, Decisions, and Satisfaction
In (or out of) Control: The Effect of Perceived Influence on Consumer Behavior, Decisions, and Satisfaction
Botti S, | Association for Consumer Research | 2011 ,
84
Narcissists as Consumers: Using Scarce Products to Validate Excessively Positive Self-View
Narcissists as Consumers: Using Scarce Products to Validate Excessively Positive Self-View
Lee S.Y, | Association for Consumer Research | 2011 ,
85
Measuring Associations Across Cultures: A Comparison of Best-Worst and Rating Methods
Measuring Associations Across Cultures: A Comparison of Best-Worst and Rating Methods
Lee J.A, | Association for Consumer Research | 2011 ,
86
Opinion Seeking In Consumer Networks
Opinion Seeking In Consumer Networks
Lee S.H, | Association for Consumer Research | 2011 ,
87
Materialism and Affective Forecasting Error: Implications for Subjective Well-Being
Materialism and Affective Forecasting Error: Implications for Subjective Well-Being
Hernandez M, | Association for Consumer Research | 2011 ,
88
The Effects of Incidental Cues on Goals and Motivation
The Effects of Incidental Cues on Goals and Motivation
Lee L, | Association for Consumer Research | 2011 ,
89
Does Consumers' Product Involvement with Sponsors' Products Matter in Sponsorship?
Does Consumers' Product Involvement with Sponsors' Products Matter in Sponsorship?
Lee C, | Association for Consumer Research | 2011 ,
90
Advertising=S Longitudinal Effects on Brand Attitudes: the Moderating Roles of Evaluation Goals and Attitude Confidence
Advertising=S Longitudinal Effects on Brand Attitudes: the Moderating Roles of Evaluation Goals and Attitude Confidence
Haksik Lee, | Association for Consumer Research | 2002 ,
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