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81
Mere Proactivity Effects of Sales-related Service Offerings: A Field Experiment
Mere Proactivity Effects of Sales-related Service Offerings: A Field Experiment
Herzog W, | Association for Consumer Research | 2011 ,
82
The Effect of Discounting the Influence of Sources of Information on Choice and Product Perceptions
The Effect of Discounting the Influence of Sources of Information on Choice and Product Perceptions
Espinoza, F., | Association for Consumer Research | 2007 ,
83
Variety, Expectations and Choice
Variety, Expectations and Choice
Chernev, A, | Association for Consumer Research | 2007 ,
84
Towards A Better Understanding of the Low-Income Consumer
Towards A Better Understanding of the Low-Income Consumer
Hamilton, K., | Association for Consumer Research | 2005 ,
85
The Effects of Information Processing Mode on Consumers' Reactions to Comparative Advertising
The Effects of Information Processing Mode on Consumers' Reactions to Comparative Advertising
Thompson, D. V., | Association for Consumer Research | 2005 ,
86
Twist My Arm: It's Not So Bad if the Agent Has an Ulterior Motive
Twist My Arm: It's Not So Bad if the Agent Has an Ulterior Motive
Hamilton, R., | Association for Consumer Research | 2005 ,
87
Current Research on the Role of Inferred Motives in Consumer Reactions to Influence Agents
Current Research on the Role of Inferred Motives in Consumer Reactions to Influence Agents
Hamilton, R., | Association for Consumer Research | 2005 ,
88
How Consumers' Self-View Influences Their Goals, Information Processing, and Choices
How Consumers' Self-View Influences Their Goals, Information Processing, and Choices
Hamilton, R. W., | Association for Consumer Research | 2005 ,
89
The Rebound of the Forgone Alternative
The Rebound of the Forgone Alternative
Arens Z, | Association for Consumer Research | 2011 ,
90
Great Expectations: The Placebo Effect and Consumer Behavior
Great Expectations: The Placebo Effect and Consumer Behavior
Hamerman E, | Association for Consumer Research | 2011 ,
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