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71
The Buzz about Buzz : Drivers and Consequences of World-of-Mouth
The Buzz about Buzz : Drivers and Consequences of World-of-Mouth
Jonah Berger, | Association for Consumer Research | 2010 ,
72
the Emotional oracle : predicting crowd behavior with feelings
the Emotional oracle : predicting crowd behavior with feelings
Leonard Lee, | Association for Consumer Research | 2010 ,
73
Are crowds Always wiser?
Are crowds Always wiser?
Andrew stephen, | Association for Consumer Research | 2010 ,
74
The color of the chameleon depends on the primetype
The color of the chameleon depends on the primetype
Americus reed II, | Association for Consumer Research | 2010 ,
75
It;s not just me : the role of inferences about reference distributions on estimates of one's own comparative performance
It;s not just me : the role of inferences about reference distributions on estimates of one's own comparative performance
Andrew gershoff, | Association for Consumer Research | 2010 ,
76
MySimon Sez: Reducing Negative Consequences of Missed Sales via Online Shopping Agents
MySimon Sez: Reducing Negative Consequences of Missed Sales via Online Shopping Agents
Andrews, D., | Association for Consumer Research | 2008 ,
77
Special Session Summary Context Effects in Consumer Judgments
Special Session Summary Context Effects in Consumer Judgments
Andrew A. Mitchell, | Association for Consumer Research | 2002 ,
78
A Model of Brand Evaluation Formation With Memory Based Context Effects
A Model of Brand Evaluation Formation With Memory Based Context Effects
Peter A. Dacin, | Association for Consumer Research | 2002 ,
79
Decision-Making Competence
Decision-Making Competence
Andrew M. Parker, | Association for Consumer Research | 2002 ,
80
Exploring Motivations For Participation in a Consumer Boycott
Exploring Motivations For Participation in a Consumer Boycott
Jill G. Klein, | Association for Consumer Research | 2002 ,
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