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781
Standards and Construction of Hedonic Value
Standards and Construction of Hedonic Value
Zhu M, | Association for Consumer Research | 2011 ,
782
When Seeing Many Types of Wine Makes You More Sensitive to Technological Threats: Unrelated, Prior Categorizations and Reactions to Change
When Seeing Many Types of Wine Makes You More Sensitive to Technological Threats: Unrelated, Prior Categorizations and Reactions to Change
Chakravarti A, | Association for Consumer Research | 2011 ,
783
How Self-View Influences Consumers' Propensity to Adopt New Products: Role of Product Newness and Risk-Relieving Information
How Self-View Influences Consumers' Propensity to Adopt New Products: Role of Product Newness and Risk-Relieving Information
Ma Z, | Association for Consumer Research | 2011 ,
784
Consumer Motivation: When Initial Consumption Influences Subsequent Actions
Consumer Motivation: When Initial Consumption Influences Subsequent Actions
Finkelstein S, | Association for Consumer Research | 2011 ,
785
Is there a Universal Positivity Effect? A Cross-Cultural Perspective
Is there a Universal Positivity Effect? A Cross-Cultural Perspective
Liang J, | Association for Consumer Research | 2011 ,
786
Can Thinking Abstractly Help Choosing From Large Assortments?
Can Thinking Abstractly Help Choosing From Large Assortments?
Xu J, | Association for Consumer Research | 2011 ,
787
Consumer Chronic Affect and Persuasiveness of Nostalgia Advertising Appeals
Consumer Chronic Affect and Persuasiveness of Nostalgia Advertising Appeals
Zhao G, | Association for Consumer Research | 2011 ,
788
Testosterone and Context-Specific Risk: Digit Ratios as Predictors of Recreational, Financial, and Social Risk-taking
Testosterone and Context-Specific Risk: Digit Ratios as Predictors of Recreational, Financial, and Social Risk-taking
Stanstrom E, | Association for Consumer Research | 2011 ,
789
Special Session Summary Internet Market Institutions
Special Session Summary Internet Market Institutions
Rami Zwick, | Association for Consumer Research | 2002 ,
790
Giving an "E-Human Touch" to E-Retailing: an Examination of the Effectiveness of Virtual Salespeople
Giving an "E-Human Touch" to E-Retailing: an Examination of the Effectiveness of Virtual Salespeople
Subramanian Sivaramakrishnan, | Association for Consumer Research | 2002 ,
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