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741
Decomposition Model of the Total Store Purchase and Its Application
Decomposition Model of the Total Store Purchase and Its Application
Dong, S, | Association for Consumer Research | 2008 ,
742
The Effect of Self-Construal on Impulsive Consumption
The Effect of Self-Construal on Impulsive Consumption
Zhang, Y, | Association for Consumer Research | 2008 ,
743
Culture Matters: The Impract of Power-Distance Belief on Consumers' Impulsive Buying Tendency
Culture Matters: The Impract of Power-Distance Belief on Consumers' Impulsive Buying Tendency
Zhang, Y, | Association for Consumer Research | 2008 ,
744
The Best Offense is a Good Defense: Consumers' Defense-Motivated Strategies and their Effects on Memory, Choice, Preferences and Tastes
The Best Offense is a Good Defense: Consumers' Defense-Motivated Strategies and their Effects on Memory, Choice, Preferences and Tastes
Zemborain, M., | Association for Consumer Research | 2008 ,
745
Stress and Eating: Disentangling the Effects of Psychological, Autonomic and Endocrine Components of Stress Response
Stress and Eating: Disentangling the Effects of Psychological, Autonomic and Endocrine Components of Stress Response
Ma, Z, | Association for Consumer Research | 2007 ,
746
"Confidentially Yours": Restricting Information Flow Between Trustees Enhances Trust-Dependent Transactions
"Confidentially Yours": Restricting Information Flow Between Trustees Enhances Trust-Dependent Transactions
Mak, V, | Association for Consumer Research | 2007 ,
747
Development of the Brand Experience Scale
Development of the Brand Experience Scale
Zarantonello, L, | Association for Consumer Research | 2007 ,
748
The Dilution Model: How Additional Goals Undermine the Perceived Effectiveness of a Common Means
The Dilution Model: How Additional Goals Undermine the Perceived Effectiveness of a Common Means
Zhang, Y, | Association for Consumer Research | 2007 ,
749
The Role of Fictionality on Gender Differences in Responses to Emotional Melodramatic Entertainment
The Role of Fictionality on Gender Differences in Responses to Emotional Melodramatic Entertainment
Argo, J. J, | Association for Consumer Research | 2007 ,
750
Giving an "E-Human Touch" to E-Tailing: The Moderating Roles of Static Information Quantity and Consumption Motive in the Effectiveness of a Virtual Salesperson
Giving an "E-Human Touch" to E-Tailing: The Moderating Roles of Static Information Quantity and Consumption Motive in the Effectiveness of a Virtual Salesperson
Wan, F, | Association for Consumer Research | 2007 ,
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