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731
Are Bad Reviews Stronger than Good? Asymmetric Negativity Biases in the Formation of Online Consumer Trust
Are Bad Reviews Stronger than Good? Asymmetric Negativity Biases in the Formation of Online Consumer Trust
Yin D, | Association for Consumer Research | 2011 ,
732
Avoiding Poor Health or Approaching Good Health: Does it Matter? Conceptualization, Measurement and Consequences of Health Regulatory Focus
Avoiding Poor Health or Approaching Good Health: Does it Matter? Conceptualization, Measurement and Consequences of Health Regulatory Focus
Gomez P, | Association for Consumer Research | 2011 ,
733
Sunglasses, Hierarchy, and Negotiations: Gender Differences in Eye Gaze During Interpersonal Communication
Sunglasses, Hierarchy, and Negotiations: Gender Differences in Eye Gaze During Interpersonal Communication
Pezzuti T, | Association for Consumer Research | 2011 ,
734
Virtue, Vice, or Both? The Impact of Context-Induced Guilt on Choice and Consumption of Mixed Foods
Virtue, Vice, or Both? The Impact of Context-Induced Guilt on Choice and Consumption of Mixed Foods
Boesen-Mariani S, | Association for Consumer Research | 2011 ,
735
How Objective and Subjective Mental Resources Influence Task Performance: Testing the ``I Worked Hard, I Must Be Depleted'' Hypothesis
How Objective and Subjective Mental Resources Influence Task Performance: Testing the ``I Worked Hard, I Must Be Depleted'' Hypothesis
Bosmans A, | Association for Consumer Research | 2011 ,
736
Social Risk Efficacy in Preventing Youth Obesity
Social Risk Efficacy in Preventing Youth Obesity
Werle C, | Association for Consumer Research | 2011 ,
737
Young Consumers and the Formation of Tastes and Distastes
Young Consumers and the Formation of Tastes and Distastes
Banister, E. N., | Association for Consumer Research | 2003 ,
738
When More is Merrier Indeed: The Impact of Product Involvement on Choice
When More is Merrier Indeed: The Impact of Product Involvement on Choice
Aladjem M, | Association for Consumer Research | 2011 ,
739
A Preliminary Look at the Globalization of the Tortilla in Mexico
A Preliminary Look at the Globalization of the Tortilla in Mexico
Gabel, T. G., | Association for Consumer Research | 2003 ,
740
Preference for Control and Its Effect on the Evaluation of Consumption Experiences
Preference for Control and Its Effect on the Evaluation of Consumption Experiences
Botti, S., | Association for Consumer Research | 2003 ,
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