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711
Once Burned Twice Shy, This Stock has Been Good to Me So Far, and It Could Have Been Worse: How Naive Learning and Counterfactuals Influence the Repurchase of Stocks Previously Sold
Once Burned Twice Shy, This Stock has Been Good to Me So Far, and It Could Have Been Worse: How Naive Learning and Counterfactuals Influence the Repurchase of Stocks Previously Sold
Odean, T., | Association for Consumer Research | 2005 ,
712
Speed- and Online Dating: Insights into Preference Construction in Frequent, High Involvement, Personal Decisions
Speed- and Online Dating: Insights into Preference Construction in Frequent, High Involvement, Personal Decisions
Simonson, I., | Association for Consumer Research | 2005 ,
713
"Is this Site Confusing or Interesting?" A Perceived Website Complexity (PWC) Scale for Assessing Consumer Internet Interactivity
"Is this Site Confusing or Interesting?" A Perceived Website Complexity (PWC) Scale for Assessing Consumer Internet Interactivity
Gupta, R., | Association for Consumer Research | 2005 ,
714
Green, Ethical, Sustainable Consumption
Green, Ethical, Sustainable Consumption
Gershoff A, | Association for Consumer Research | 2011 ,
715
Narcissists as Consumers: Using Scarce Products to Validate Excessively Positive Self-View
Narcissists as Consumers: Using Scarce Products to Validate Excessively Positive Self-View
Lee S.Y, | Association for Consumer Research | 2011 ,
716
Best-Seller or Your-Style Recommendation Sign?: Effect of Self-Construal on Inclination Towards Inter- vs. Intrapersonal Norm
Best-Seller or Your-Style Recommendation Sign?: Effect of Self-Construal on Inclination Towards Inter- vs. Intrapersonal Norm
Namkoong J.-E, | Association for Consumer Research | 2011 ,
717
The Influence of Flow on Hedonic and Utilitarian Shopping Values
The Influence of Flow on Hedonic and Utilitarian Shopping Values
Sylvain Senecal, | Association for Consumer Research | 2002 ,
718
Can Variation of Advertisements Hinder Brand Name Recall?
Can Variation of Advertisements Hinder Brand Name Recall?
Appleton-Knapp, S. L., | Association for Consumer Research | 2003 ,
719
Testing Phonetic Symbolism Effects on Brand Name Preference for Bilinguals Across Multiple Languages
Testing Phonetic Symbolism Effects on Brand Name Preference for Bilinguals Across Multiple Languages
Shrum L.J, | Association for Consumer Research | 2011 ,
720
To Do Or Not to Do: Differences in the Cognitive Availability of Action and Inaction Regrets
To Do Or Not to Do: Differences in the Cognitive Availability of Action and Inaction Regrets
Priyali Rajagopal, | Association for Consumer Research | 2002 ,
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