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661
Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers
C. Whan Park, | American Marketing Association | 2010 ,
662
Customer Satisfaction and Shareholder Value
Customer Satisfaction and Shareholder Value
Eugene W. Anderson, | American Marketing Association | 2004 ,
663
Return on Investment Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing-Mix Interactions
Return on Investment Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing-Mix Interactions
Sridhar Narayanan, | American Marketing Association | 2004 ,
664
Measuring Marketing Productivity: Current Knowledge and Future Directions
Measuring Marketing Productivity: Current Knowledge and Future Directions
Roland T. Rust, | American Marketing Association | 2004 ,
665
Impression Management Using Typeface Design
Impression Management Using Typeface Design
Pamela W. Henderson, | American Marketing Association | 2004 ,
666
The Price Is Unfair! A Conceptual Framework of Price Fairness Perceptions
The Price Is Unfair! A Conceptual Framework of Price Fairness Perceptions
Lan Xia, | American Marketing Association | 2004 ,
667
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence, Prior Trial Behavior, and Antitobacco Campaign Advertising
J. Craig Andrews, | American Marketing Association | 2004 ,
668
Why We Boycott: Consumer Motivations for Boycott Participation
Why We Boycott: Consumer Motivations for Boycott Participation
Jill Gabrielle Klein, | American Marketing Association | 2004 ,
669
Gaining Compliance and Losing Weight: The Role of the Service Provider in Health Care Services
Gaining Compliance and Losing Weight: The Role of the Service Provider in Health Care Services
Stephanie Dellande, | American Marketing Association | 2004 ,
670
Consumer Response to Retailers' Use of Partially Comparative Pricing
Consumer Response to Retailers' Use of Partially Comparative Pricing
Michael J. Barone, | American Marketing Association | 2004 ,
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Architectural Record
McGraw-Hill Companies, Inc. [, ]
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Atlantic Geology
Atlantic Geology [, ]
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Aviation Week & Space Technology
McGraw-Hill Companies, Inc. [, ]
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BMC Gastroenterology
BioMed Central [, ]
5
BMC Genetics
BioMed Central [, ]
6
BMC Genomics
BioMed Central [, ]
7
Design-Build
McGraw-Hill Companies, Inc. [, ]
8
Economic Geography
Clark University [, ]
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Electrical World
McGraw-Hill Companies, Inc. [, ]
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Electronic Green Journal
Electronic Green Journal [, ]
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ENR: Engineering News-Record
McGraw-Hill Companies, Inc. [, ]
12
Forum (10566937)
CCG Inc. (Chase Communications Group) [, ]
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JOGNN: Journal of Obstetric, Gynecologic & Neonatal Nursing
Sage Publications Inc. [, ]
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Joint Anti-Fascist Refugee Committee v. McGrath, Attorney General, et al.
Great Neck Publishing [, ]
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Journal of Metamorphic Geology
Blackwell Publishing Limited [, ]
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Labour, Capital & Society
McGill University / Centre for Developing Area Studies [, ]
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LC-GC Europe
Advanstar Communications Inc. [, ]
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LC-GC North America
Advanstar Communications Inc. [, ]
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Ophthalmic Genetics
Swets & Zeitlinger, BV [, ]
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Organic Gardening
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