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631
Guilt Appeals in Green Advertising: Influences of Issue Proximity and Environmental Involvement
Guilt Appeals in Green Advertising: Influences of Issue Proximity and Environmental Involvement
Chang C.-T, | Association for Consumer Research | 2011 ,
632
Perceived Entitativity and Accessibility-Diagnosticity As Moderators of Reciprocal Extension Effects
Perceived Entitativity and Accessibility-Diagnosticity As Moderators of Reciprocal Extension Effects
Chang J.W, | Association for Consumer Research | 2011 ,
633
The French Paradox Redux: Internal and External Cues of Meal Cessation
The French Paradox Redux: Internal and External Cues of Meal Cessation
Wansink, B, | Association for Consumer Research | 2007 ,
634
Low-Fat Foods and High-Fat People: The Role of Anticipated and Experienced Consumption Pleasure and Guilt
Low-Fat Foods and High-Fat People: The Role of Anticipated and Experienced Consumption Pleasure and Guilt
Chandon, P, | Association for Consumer Research | 2007 ,
635
Ad and Brand Evaluations in a Competitive Processing Context-The Effects of Number of Attributes and Repetiton Strategies
Ad and Brand Evaluations in a Competitive Processing Context-The Effects of Number of Attributes and Repetiton Strategies
Chang, C., | Association for Consumer Research | 2005 ,
636
The Self-Generated Validity of Measured Purchase Intentions
The Self-Generated Validity of Measured Purchase Intentions
Chandon, P., | Association for Consumer Research | 2005 ,
637
Self-Generated Validity Effects in Consumer Research
Self-Generated Validity Effects in Consumer Research
Chandon, P., | Association for Consumer Research | 2005 ,
638
Distance Lends Structure to the View: Temporal Construal and Value Perceptions
Distance Lends Structure to the View: Temporal Construal and Value Perceptions
Thomas, M., | Association for Consumer Research | 2005 ,
639
Using Construal Level Theory to Uncover Cognitive Drivers of Decisions for the Future
Using Construal Level Theory to Uncover Cognitive Drivers of Decisions for the Future
Chandran, S., | Association for Consumer Research | 2005 ,
640
How Individuals Develop Brand Evaluations in Different Contexts-The Relative Impacts of Affect, Self-Relevant Thoughts, and Product-Attribute Thoughts
How Individuals Develop Brand Evaluations in Different Contexts-The Relative Impacts of Affect, Self-Relevant Thoughts, and Product-Attribute Thoughts
Chang, C., | Association for Consumer Research | 2005 ,
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