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611
Diffusion, Word of Mouth, and Social Epidemics: From Individual Psychology to Collective Outcomes
Diffusion, Word of Mouth, and Social Epidemics: From Individual Psychology to Collective Outcomes
Berger J, | Association for Consumer Research | 2011 ,
612
To Add or Not To Add? The Effects of Add-ons on Product Evaluation
To Add or Not To Add? The Effects of Add-ons on Product Evaluation
Bertini, M, | Association for Consumer Research | 2007 ,
613
To Thine Own Selves Be True: The Effects of Moral Identity and Organizational Status on the Preference for Moral Actions That Differ in Self-Investment
To Thine Own Selves Be True: The Effects of Moral Identity and Organizational Status on the Preference for Moral Actions That Differ in Self-Investment
Aquino, K., | Association for Consumer Research | 2005 ,
614
Children's Responses Toward Gender Role Stereotyped Advertisement
Children's Responses Toward Gender Role Stereotyped Advertisement
Bakir, A., | Association for Consumer Research | 2005 ,
615
Understanding Prosocial Behavior Among Consumers and Organizations
Understanding Prosocial Behavior Among Consumers and Organizations
Strahilevitz M, | Association for Consumer Research | 2011 ,
616
Toward Understanding the Dynamics of Non-Traditional Consumers: an Exploratory Consideration of Lesbian Couples in America
Toward Understanding the Dynamics of Non-Traditional Consumers: an Exploratory Consideration of Lesbian Couples in America
Robert E. Wilkes, | Association for Consumer Research | 2002 ,
617
Squeezing a Dry Towel: Reducing Consumers' Optimistic Prediction Biases
Squeezing a Dry Towel: Reducing Consumers' Optimistic Prediction Biases
Min K.S, | Association for Consumer Research | 2011 ,
618
Come Together, Right Now, Virtually: An Examination into Online Communities
Come Together, Right Now, Virtually: An Examination into Online Communities
Schlosser, A. E., | Association for Consumer Research | 2003 ,
619
To Think or Not to Think: The Effect of Cognitive Deliberation on Social Norm Influence
To Think or Not to Think: The Effect of Cognitive Deliberation on Social Norm Influence
Melnyk V, | Association for Consumer Research | 2011 ,
620
Towards a Critique of Brand Relationships
Towards a Critique of Brand Relationships
Bengtsson, A, | Association for Consumer Research | 2003 ,
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