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601
The Surprising Influencers: How the Inferred Attributes of Observed Consumers Shape Observer Consumers' Buying Intentions
The Surprising Influencers: How the Inferred Attributes of Observed Consumers Shape Observer Consumers' Buying Intentions
Shalev, E, | Association for Consumer Research | 2008 ,
602
From Luxury to Populence: Inconspicuous Consumption as Described by Female Consumers
From Luxury to Populence: Inconspicuous Consumption as Described by Female Consumers
Brashear, T., | Association for Consumer Research | 2008 ,
603
``Want to watch? You've got to pay'' : The Link between Intrusiveness and Outcomes Typifying the Customer-Firm Relationship
``Want to watch? You've got to pay'' : The Link between Intrusiveness and Outcomes Typifying the Customer-Firm Relationship
Lalos, M., | Association for Consumer Research | 2008 ,
604
The Effect of Brand Personality on Evaluations of Utilitarian Product Benefits
The Effect of Brand Personality on Evaluations of Utilitarian Product Benefits
Peretz, A, | Association for Consumer Research | 2008 ,
605
Culture, Social Comparison and Responses to Advertising
Culture, Social Comparison and Responses to Advertising
Wajda, T.A, | Association for Consumer Research | 2008 ,
606
Do All-or-Nothing Reference Points Support Regular Savings?
Do All-or-Nothing Reference Points Support Regular Savings?
Loibl, C., | Association for Consumer Research | 2008 ,
607
Power and Donation: Does Perceived Power Decrease or Increase Charitable Contribution?
Power and Donation: Does Perceived Power Decrease or Increase Charitable Contribution?
Dai, X., | Association for Consumer Research | 2008 ,
608
Assessing Consumer Reaction to New Product Ideas: Does it Matter Where You Live and How Old You Are?
Assessing Consumer Reaction to New Product Ideas: Does it Matter Where You Live and How Old You Are?
Wang, J, | Association for Consumer Research | 2008 ,
609
Much Ado about Nothing: Avoiding Products Because of the Negative Impressions They Never Create
Much Ado about Nothing: Avoiding Products Because of the Negative Impressions They Never Create
Ashworth, L, | Association for Consumer Research | 2008 ,
610
Perhaps it Would be Better if Materialistic Birds of a Feather Did Not Shop Together: Materialism, Accountability, and Luxury Brand Consumption Experiences
Perhaps it Would be Better if Materialistic Birds of a Feather Did Not Shop Together: Materialism, Accountability, and Luxury Brand Consumption Experiences
Freeman, D, | Association for Consumer Research | 2008 ,
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