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51
The Impact of Certain and Uncertain Store Promotions on the Decision-Making Process in Product Choices
The Impact of Certain and Uncertain Store Promotions on the Decision-Making Process in Product Choices
Chen, C. Y., | Association for Consumer Research | 2006 ,
52
How Time Restrictions Work: The Roles of Urgency, Anticipated Regret, and Deal Evaluations
How Time Restrictions Work: The Roles of Urgency, Anticipated Regret, and Deal Evaluations
Swain, S. D., | Association for Consumer Research | 2006 ,
53
Transformative Consumer Culture Theory?
Transformative Consumer Culture Theory?
Ozanne, J. L., | Association for Consumer Research | 2006 ,
54
Does Knowledge of the Marketplace Really Help Consumers? The Case for (or against) Persuasion Knowledge
Does Knowledge of the Marketplace Really Help Consumers? The Case for (or against) Persuasion Knowledge
Brown, C. L., | Association for Consumer Research | 2006 ,
55
The Mediating Role of Arousal in Brand Commitment
The Mediating Role of Arousal in Brand Commitment
Raju, S., | Association for Consumer Research | 2006 ,
56
Bidders' Regret in Auctions
Bidders' Regret in Auctions
Du, S., | Association for Consumer Research | 2006 ,
57
Effect of Response Time on Perceptions of Bargaining Outcomes
Effect of Response Time on Perceptions of Bargaining Outcomes
Srivastava, J., | Association for Consumer Research | 2006 ,
58
When Choosing Is Not Deciding: The Effect of Perceived Responsibility on Choice Outcome Satisfaction
When Choosing Is Not Deciding: The Effect of Perceived Responsibility on Choice Outcome Satisfaction
Botti, S., | Association for Consumer Research | 2006 ,
59
Mothers, Food, Love and Career: The Four Major Guilt Groups? The Differential Effects of Guilt Appeals
Mothers, Food, Love and Career: The Four Major Guilt Groups? The Differential Effects of Guilt Appeals
LaBarge, M. C., | Association for Consumer Research | 2006 ,
60
The Role of Self-Affirmation in Consumer Persuasion
The Role of Self-Affirmation in Consumer Persuasion
Brinol, P., | Association for Consumer Research | 2006 ,
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