본문

  1. Home
1000 Results:AA:MICHAEL R 0.328 sec.
RSS 
Multilingual
 Расширенный поиск
 Новый поиск книги прибытия
Selected Print Select Export to Excel
51
The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
Michael G. Luchs, | American Marketing Association | 2010 ,
52
Resistance to Brand Switching When a Radically New Brand Is Introduced: A Social Identity Theory Perspective
Resistance to Brand Switching When a Radically New Brand Is Introduced: A Social Identity Theory Perspective
Son K. Lam, | American Marketing Association | 2010 ,
53
Consumer Response to Retailers' Use of Partially Comparative Pricing
Consumer Response to Retailers' Use of Partially Comparative Pricing
Michael J. Barone, | American Marketing Association | 2004 ,
54
Using Childhood Memories to Gain Insight into Brand Meaning
Using Childhood Memories to Gain Insight into Brand Meaning
Kathryn A. Braun-LaTour, | American Marketing Association | 2007 ,
55
A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics
A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics
Bruce Cooil, | American Marketing Association | 2007 ,
56
Are All Smiles Created Equal? How Emotional Contagion and Emotional Labor Affect Service Relationships
Are All Smiles Created Equal? How Emotional Contagion and Emotional Labor Affect Service Relationships
Thorsten Hennig-Thurau, | American Marketing Association | 2006 ,
57
Valuing the Real Option of Abandoning Unprofitable Customers When Calculating Customer Lifetime Value
Valuing the Real Option of Abandoning Unprofitable Customers When Calculating Customer Lifetime Value
Michael Haenlein, | American Marketing Association | 2006 ,
58
The Evolution of Loyalty Intentions
The Evolution of Loyalty Intentions
Michael D. Johnson, | American Marketing Association | 2006 ,
59
Customer Portfolio Management : Toward a Dynamic Theory of Exchange Relationships
Customer Portfolio Management : Toward a Dynamic Theory of Exchange Relationships
Michael D. Johnson, | American Marketing Association | 2004 ,
60
Antecedents and Consequences of Marketing Managers' Conflict-Handling Behaviors
Antecedents and Consequences of Marketing Managers' Conflict-Handling Behaviors
X. Michael Song, | American Marketing Association | 2000 ,
처음이전12345678910이후마지막