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571
It's Not Just the Speed that Counts: Perceived Evaluation Duration and Attitude Certainty
It's Not Just the Speed that Counts: Perceived Evaluation Duration and Attitude Certainty
Zakary Tormala, | Association for Consumer Research | 2010 ,
572
When the Attraction Effect Disappears: The Differential Impact of Adding Common versus Unique Features on Consumer Choice
When the Attraction Effect Disappears: The Differential Impact of Adding Common versus Unique Features on Consumer Choice
Ha Y.-W,, | Association for Consumer Research | 2004 ,
573
When Choice Deferral Does (and Does Not) Generalize to Subsequent Decisions: A Metacognitive Analysis
When Choice Deferral Does (and Does Not) Generalize to Subsequent Decisions: A Metacognitive Analysis
Hyejeung Cho, | Association for Consumer Research | 2010 ,
574
The Impact of NFC and Knowledge on Consumer Response Toward Complex Print Advertisements
The Impact of NFC and Knowledge on Consumer Response Toward Complex Print Advertisements
Putrevu S,, | Association for Consumer Research | 2004 ,
575
What Makes You Happier-a Nonloss or a Gain? The Moderating Role of Regulatory Focus and Need for Cognition
What Makes You Happier-a Nonloss or a Gain? The Moderating Role of Regulatory Focus and Need for Cognition
Monga A,, | Association for Consumer Research | 2004 ,
576
Complicated Lives of the intrinsically Inclined: Why Some Seek Metacognitive Effort
Complicated Lives of the intrinsically Inclined: Why Some Seek Metacognitive Effort
Aparna Labroo, | Association for Consumer Research | 2010 ,
577
Undermining Self-regulation Ability as a Means of Reducing Resistance to Persuasion
Undermining Self-regulation Ability as a Means of Reducing Resistance to Persuasion
Wheeler S. C,, | Association for Consumer Research | 2004 ,
578
When (and How) Does Metacognitive Experience Affect Consumer Behavior
When (and How) Does Metacognitive Experience Affect Consumer Behavior
Manoj Thomas, | Association for Consumer Research | 2010 ,
579
When 12 Months is Not the Same as One Year: Antecedents of Confidence in Consumer Budgets
When 12 Months is Not the Same as One Year: Antecedents of Confidence in Consumer Budgets
Gülden Ülkümen, | Association for Consumer Research | 2010 ,
580
Affect Intensity, Gender and the Expression of Response to Advertising Appeals
Affect Intensity, Gender and the Expression of Response to Advertising Appeals
D.J. Moore, | Association for Consumer Research | 2004 ,
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