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41
Attribute-Value Functions and the Importance of Attributes
Attribute-Value Functions and the Importance of Attributes
Van Ittersum, K, | Association for Consumer Research | 2007 ,
42
The Commercial Appeal of Communism. Semiotic Tensions in the U.S. Stoli Advertising Campaign
The Commercial Appeal of Communism. Semiotic Tensions in the U.S. Stoli Advertising Campaign
Tolstikova, N, | Association for Consumer Research | 2007 ,
43
Team-Sponsorship in the Formula One-Does it affect Brand Perception? An Empirical Assessment in the German Car Market
Team-Sponsorship in the Formula One-Does it affect Brand Perception? An Empirical Assessment in the German Car Market
Woisetschlager, D. M., | Association for Consumer Research | 2007 ,
44
Globalization and Rituals: Does Ramadan Turn into Christmas?
Globalization and Rituals: Does Ramadan Turn into Christmas?
Sandikci, O, | Association for Consumer Research | 2007 ,
45
Ordinary Resistance as a Parasitic Form of Action: A Dialogical Analysis of Consumer/Firm Relations
Ordinary Resistance as a Parasitic Form of Action: A Dialogical Analysis of Consumer/Firm Relations
Roux, D., | Association for Consumer Research | 2007 ,
46
The Effects of Mortality Salience on Consumption
The Effects of Mortality Salience on Consumption
Herzenstein, M., | Association for Consumer Research | 2007 ,
47
How Long Does it Seem? Advancing the Understanding of Past and Future Time Perception
How Long Does it Seem? Advancing the Understanding of Past and Future Time Perception
LeBoeuf, R. A., | Association for Consumer Research | 2007 ,
48
Space, the Final Frontier: Consumer Adaptation, Resistance and Redefinition of Spatial Limitation in the Marketspace
Space, the Final Frontier: Consumer Adaptation, Resistance and Redefinition of Spatial Limitation in the Marketspace
Pavia, T, | Association for Consumer Research | 2007 ,
49
Roundtable Session: Exploring the Co-Evolution of Possession Constellations, Self, and Identity: Part Two-Mundane Consumption
Roundtable Session: Exploring the Co-Evolution of Possession Constellations, Self, and Identity: Part Two-Mundane Consumption
Kleine, R. E, | Association for Consumer Research | 2007 ,
50
Automatic Heart and Automatic Mind: Nonconscious Affective and Cognitive Influences on Consumer Behavior
Automatic Heart and Automatic Mind: Nonconscious Affective and Cognitive Influences on Consumer Behavior
Maimaran, M, | Association for Consumer Research | 2007 ,
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