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471
Declarative and Experiential Information in Preference Judgments: The Role of Processing Fluency
Declarative and Experiential Information in Preference Judgments: The Role of Processing Fluency
Brakus, J. J., | Association for Consumer Research | 2005 ,
472
Learning Through Virtual Product Experience: The Role of Direct Manipulation and Imagery on False Memories
Learning Through Virtual Product Experience: The Role of Direct Manipulation and Imagery on False Memories
Schlosser, A. E., | Association for Consumer Research | 2005 ,
473
Loss Aversion and Predictions of Utility
Loss Aversion and Predictions of Utility
Schkade, D., | Association for Consumer Research | 2005 ,
474
How Warnings Become Recommendations: Paradoxical Effects of Warning on Beliefs of Older Consumers
How Warnings Become Recommendations: Paradoxical Effects of Warning on Beliefs of Older Consumers
Yoon, C., | Association for Consumer Research | 2005 ,
475
Does Being Glued to the Tube Mean Sticky Brand Associations? Consumer Television Connectedness and the Enrichment of Brand Meanings and Associations
Does Being Glued to the Tube Mean Sticky Brand Associations? Consumer Television Connectedness and the Enrichment of Brand Meanings and Associations
Russell, C. A., | Association for Consumer Research | 2005 ,
476
Me, My Self, and My Brands
Me, My Self, and My Brands
Schau, H. J., | Association for Consumer Research | 2005 ,
477
Metacognitive Beliefs about Groups
Metacognitive Beliefs about Groups
Weaver, K., | Association for Consumer Research | 2005 ,
478
The Effects of Assortment Size, Product Description and Innovativeness on Intentions to try New Products
The Effects of Assortment Size, Product Description and Innovativeness on Intentions to try New Products
White, T. B., | Association for Consumer Research | 2005 ,
479
Source Perceptions and the Persuasiveness of Internet World-of-Mouth Communication
Source Perceptions and the Persuasiveness of Internet World-of-Mouth Communication
Schlosser, A. E., | Association for Consumer Research | 2005 ,
480
Shifting Reference Points & Fleeting Pleasures
Shifting Reference Points & Fleeting Pleasures
Heyman, J. E., | Association for Consumer Research | 2005 ,
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