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431
Negativity Biases in Consumer Preferences, Choice, and Outcome Perception
Negativity Biases in Consumer Preferences, Choice, and Outcome Perception
Morewedge, C. K., | Association for Consumer Research | 2007 ,
432
Who Chose the Forgone Alternative?: The Effects of Social Comparison on Regret
Who Chose the Forgone Alternative?: The Effects of Social Comparison on Regret
Page, K. L, | Association for Consumer Research | 2007 ,
433
SAS (Un)fairness
SAS (Un)fairness
Choe S, | Association for Consumer Research | 2011 ,
434
Moral Flexibility in Consumer Judgment and Choice
Moral Flexibility in Consumer Judgment and Choice
Bartels D, | Association for Consumer Research | 2011 ,
435
Choice Under Pressure: Perverse Outcomes of Enhanced Familiarity Preference
Choice Under Pressure: Perverse Outcomes of Enhanced Familiarity Preference
Litt A, | Association for Consumer Research | 2011 ,
436
From Egotism to Averseness: The Role of Implicit Self Judgments in Seller Choice
From Egotism to Averseness: The Role of Implicit Self Judgments in Seller Choice
Kachersky, L, | Association for Consumer Research | 2007 ,
437
Choosing to Conceal: An Investigation of the Impact of Social Influence on Luxury Consumption
Choosing to Conceal: An Investigation of the Impact of Social Influence on Luxury Consumption
Bennett, C. M, | Association for Consumer Research | 2007 ,
438
Choosing Between Service Sequences: The Joint Effect of Ego Depletion and Mood on Consumers' Decision Strategy
Choosing Between Service Sequences: The Joint Effect of Ego Depletion and Mood on Consumers' Decision Strategy
de Groot, M., | Association for Consumer Research | 2007 ,
439
That's Not What I Wanted: Perspectives on Unwanted Choice Options and Outcomes
That's Not What I Wanted: Perspectives on Unwanted Choice Options and Outcomes
Brucks, M, | Association for Consumer Research | 2007 ,
440
Implicit and Explicit Influences on Spontaneous and Deliberate Food Choices
Implicit and Explicit Influences on Spontaneous and Deliberate Food Choices
Cervellon, M.-C, | Association for Consumer Research | 2007 ,
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