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421
Audience-Oriented Approach to Crisis Communication: A Study of Hong Kong Consumers' Evaluation of an Organizational Crisis
Audience-Oriented Approach to Crisis Communication: A Study of Hong Kong Consumers' Evaluation of an Organizational Crisis
Lee, B. K., | SAGE PERIODICALS Inc | 2004 ,
422
The Third-Person Effect and Its Influence on Behavioral Outcomes in a Product Advertising Context: The Case of Direct-to-Consumer Prescription Drug Advertising
The Third-Person Effect and Its Influence on Behavioral Outcomes in a Product Advertising Context: The Case of Direct-to-Consumer Prescription Drug Advertising
Huh, J., | SAGE PERIODICALS Inc | 2004 ,
423
Orienting Response and Memory for Web Advertisements: Exploring Effects of Pop-Up Window and Animation
Orienting Response and Memory for Web Advertisements: Exploring Effects of Pop-Up Window and Animation
Diao, F., | SAGE PERIODICALS Inc | 2004 ,
424
A Signal Detection Analysis of Audio/Video Redundancy Effects in Television News Video
A Signal Detection Analysis of Audio/Video Redundancy Effects in Television News Video
Fox, J. R., | SAGE PERIODICALS Inc | 2004 ,
425
Sex Differences in Video Game Play: A Communication-Based Explanation
Sex Differences in Video Game Play: A Communication-Based Explanation
Lucas, K., | SAGE PERIODICALS Inc | 2004 ,
426
Person-Effects and Heuristic-Systematic Processing
Person-Effects and Heuristic-Systematic Processing
Neuwirth, K, | SAGE PERIODICALS Inc | 2002 ,
427
Of Dark Clouds and Silver Linings: Effects of Exposure to Issue Versus Candidate Advertising on Persuasion, Information Retention, and Issue Salience
Of Dark Clouds and Silver Linings: Effects of Exposure to Issue Versus Candidate Advertising on Persuasion, Information Retention, and Issue Salience
Groenendyk, E. W., | SAGE PERIODICALS Inc | 2002 ,
428
Body Image, Race, and Fashion Models: Social Distance and Social Identification in Third-Person Effects
Body Image, Race, and Fashion Models: Social Distance and Social Identification in Third-Person Effects
David, P., | SAGE PERIODICALS Inc | 2002 ,
429
Gender as a Variable in Interpretation of Alcohol-Related Messages
Gender as a Variable in Interpretation of Alcohol-Related Messages
Andsager, J. L., | SAGE PERIODICALS Inc | 2002 ,
430
Captured by the World Wide Web: Orienting to Structural and Content Features of Computer-Presented Information
Captured by the World Wide Web: Orienting to Structural and Content Features of Computer-Presented Information
Lang, A., | SAGE PERIODICALS Inc | 2002 ,
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